Welcome to Steamy Kitchen!

Hi, I'm Jaden, a professional recipe developer, food columnist and food photographer specializing in fast, fresh and easy recipes for the home cook. Most of my recipes are modern Asian! About meFast, fresh & easy recipes for the home cook.

Monday, July 28, 2014

Biggest Fans

parents-photo

Meet my biggest fans. My parents and their Cantonese Karaoke Group….all wearing my Steamy Kitchen “Keep Calm and Wok On” shirt. My parents live in Las Vegas, which for them is an ideal place to retire. Cheap buffets, lots of shows and concerts and a thriving Chinese retirement community.

I think it took a couple of years before my parents really understood what I do on Steamy Kitchen. It wasn’t until Mom and Dad actually saw, with their own eyes, on their own television screen, me cooking on the Today Show, that they got it.

Previously, all my press and television appearances were either local to Florida or online. And you know back then, if it was online, it wasn’t really a big deal. How do you explain to parents what a food blog business is? Uh….I take pictures of my food and put the recipe on a website available to anyone for free.

But, if I had to pick one of my proudest moments in Steamy Kitchen career, it would when they saw me on TV and when my Mom said she found my cookbook in her local bookstore and bought every single copy.

That picture above with their Karaoke group is probably in my top 10 too.

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If you’re interested in learning more about me, come listen to an interview that Microblogger (Jim Wang) recorded:

“What will you learn in this episode:

  • The fun story behind why she started Steamy Kitchen
  • How she went from “a place to put up recipes” to a business she loves
  • How she created a dream board that would become her business plan and source of inspiration
  • How she taught at a local small culinary school
  • How she emulated her favorite TV personalities
  • The most effective social media tool (it’s not what you think!)
  • How Jaden scaled back her business to be more in line with what made her truly happy
  • Her giveaway strategy (she does a LOT of giveaways!)
  • How she gets her kids involved in her business (and a little bit about her chickens, multiple gardens)
  • She talks about Food Blog Forum and the sweet deal they got from Disney (and how they don’t take a penny in profits, they go to scholarships and making the next event better)
  • How she gets all this done! (and why she won’t do another cookbook!)”

Have a listen below!



9 Responses to “Biggest Fans”

  1. dave — 7/28/14 @ 2:34 pm

    I can’t believe your parents look so young!!!! Did they have you when they were about 12 years old???

  2. joanne — 7/28/14 @ 5:47 pm

    Look at your mom all cute with her HK pin up girl pose!

  3. Gam Kau — 7/29/14 @ 1:50 am

    Aww, look at them, they look so happy! I had no idea LV had a big Canto community, I’ll have to tell my own parents about that. It’s a bit far away from you, but at least just a flight away. :)

  4. Your cousin Angela — 7/29/14 @ 1:53 am

    Great photo! Yes, your whole family are proud of you!! :D

  5. Connie — 7/29/14 @ 11:52 am

    Great photo of your parents and their friends! A great support system makes all the difference :-)

  6. Maryann — 8/1/14 @ 7:01 pm

    Loved this post! My husband used to sell karaoke and host shows when it first became popular back in the 90’s .We always like to tell people that Celine Dion and Whitney Houston put our kids through private school. Your parents seem to really be enjoying retirement, just like it should be. Good for them! Also just listened to your podcast. I know quite a few people who could benefit from your business and life strategies, myself included. Great job.

  7. Hi Jaden! I love your podcast recording. I just finished listening to it and sheesh I feel so much better about social media right now. I love love love your tip about email. I’ve been using the free google feedburner and I noticed my growth in subscribers has pretty much halted and now I know I need to upgrade. Thanks so much for being so genuine and helpful. You’re awesome!

  8. awwww I love all them in their Steamy Kitchen t-shirts!!! too cute!

  9. Yvonne — 8/25/14 @ 8:11 pm

    Great photo of the folks and their friends–they look happy in their Steamy Kitchen red shirts. But, what happened to the video of them singing???

    Totally enjoyed the interview with Jim Wang. Thanks for sharing.

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